It all began in Cholet, a historic bastion of the meat industry in France.
Creation of the company COVI (Coordination Viandes Industrie) by Emmanuel Bourigault.
Immediately the company is recognized for its know-how in meat processing.
Acquisition of the French Game Terrine brand Avon & Ragobert and its production site in Sologne.
Acquisition of the European license for the renowned HEREFORD corned beef brand.
Acquisition of the production site of Saint Sébastien Sur Loire. Specialized in the production of ready-made meals.
Acquisition of the Bressuire production site. Specialized in the production of canned meat and tripe products.
Historically a specialist in the manufacture of ready-made meals and canned meat, COVI focuses on individual, nomadic and microwaveable ready-made meals in different formats, notably containers and bags with the convenience of ambient storage.
COVI innovates in the market of ready-made meals by proposing for the first time a complete organic range.
Through new visual identities, new product launches that meet new consumer expectations and various advertising campaigns.
The new range innovates and is based on a new concept: make up your own dish according to your desires through 20 gourmet and qualitative recipes. This launch is a real turning point for the Paul & Louise brand.
Paul & Louise, the Flavor Hunters, went to taste the Italian Dolce Vita. They brought back authentic Ravioli recipes in their travel notebook. A new range of recipes, each tastier than the last, to discover here.
This new site brings together the best French canneries to offer you, individuals and professionals, authentic products directly from the producer. Discover the richness of our terroirs now in just a few clicks!